@charset "UTF-8";
@font-face{font-family:"VCUT Han";font-style:normal;font-weight:100 500;font-display:swap;src:url("/v-cut/assets/vcut-sc-regular.woff") format("woff")}
@font-face{font-family:"VCUT Han";font-style:normal;font-weight:501 900;font-display:swap;src:url("/v-cut/assets/vcut-sc-bold.woff") format("woff")}
:root{--pink:#E8008D;--purple:#3D1249;--cream:#FFFFFF;--yellow:#FFEA00;--line:rgba(61,18,73,.18);--font:Arial,"VCUT Han","PingFang SC","Microsoft YaHei",sans-serif}
*{box-sizing:border-box}html{scroll-behavior:smooth;scroll-padding-top:110px}body{margin:0;background:var(--cream);color:var(--purple);font-family:var(--font);font-size:17px;line-height:1.8;-webkit-font-smoothing:antialiased}body:has(dialog[open]){overflow:hidden}a{color:inherit;text-decoration:none}button,input{font:inherit}button,a{-webkit-tap-highlight-color:transparent}button{cursor:pointer}button{color:inherit}img{max-width:100%;height:auto;display:block}h1,h2,h3,p{margin:0}h1,h2,h3{line-height:1.25;letter-spacing:-.035em}h1,h2{font-weight:700}h3{font-weight:700}button{border:0}a,button,input,summary{touch-action:manipulation}a:focus-visible,button:focus-visible,summary:focus-visible,[tabindex]:focus-visible{outline:3px solid currentColor;outline-offset:6px}input:focus-visible{outline:3px solid var(--pink);outline-offset:4px}.skip{position:fixed;top:-100px;left:16px;z-index:50;padding:12px 20px;background:var(--purple);color:var(--cream)}.skip:focus{top:12px}.section-wrap{padding-left:max(6vw,24px);padding-right:max(6vw,24px)}.eyebrow{font-size:12px;font-weight:700;letter-spacing:.14em;line-height:1.5;margin-bottom:28px}.eyebrow.light{color:var(--cream)}.small{font-size:13px;line-height:1.8}.lead{font-size:21px;line-height:1.9}.button{min-height:56px;display:inline-flex;align-items:center;justify-content:space-between;gap:40px;padding:14px 26px;border-radius:4px;background:var(--purple);color:var(--cream);font-weight:700;font-size:16px;line-height:1.6;transition:transform .2s,background .2s}.button:hover{background:#701363;transform:translateY(-2px)}.button.cream{background:var(--cream);color:var(--purple)}.button.cream:hover{background:white}.button span{font-size:23px;line-height:1}.underlined{display:inline-flex;align-items:center;gap:40px;padding:8px 0;border-bottom:1px solid currentColor;font-weight:700;font-size:16px}.underlined span{font-size:22px}.underlined:hover{color:var(--pink)}.plain-link{font-size:15px;display:inline-block;white-space:nowrap}.plain-link span{margin-left:14px}.plain-link:hover{text-decoration:underline}.mobile-only{display:none}
.site-header{height:100px;background:var(--cream);display:flex;align-items:center;justify-content:space-between;padding:0 6vw;position:sticky;top:0;z-index:20;border-bottom:1px solid var(--line)}.brand{display:flex;flex-direction:column;width:132px;line-height:1}.brand>span{font-size:35px;font-weight:900;letter-spacing:-3px;position:relative;width:max-content}.brand-leaf{position:absolute;width:16px;height:7px;border-radius:100% 0 100% 0;background:var(--pink);top:-8px;left:16px;transform:rotate(-18deg)}.brand small{font-size:11px;letter-spacing:2.4px;font-weight:700;margin-top:9px}#nav{display:flex;align-items:center;gap:30px;font-size:14px;font-weight:700}#nav>a{position:relative}#nav>a:not(.nav-retail):hover,#nav>a[aria-current=page]{color:var(--pink)}#nav>a[aria-current=page]:after{content:'';position:absolute;left:0;right:0;height:2px;bottom:-9px;background:var(--pink)}.nav-retail{padding:10px 21px;border:1px solid var(--purple);border-radius:100px;margin-left:10px}.nav-retail:hover{background:var(--purple);color:var(--cream)!important}.nav-retail span{margin-left:16px}.menu-toggle{display:none}
.hero{background:var(--pink);color:var(--cream);position:relative;display:grid;grid-template-columns:1.06fr 1fr;min-height:770px;padding:64px 6vw 76px;isolation:isolate;overflow:hidden}.hero-copy{position:relative;z-index:2}.status-dot{display:inline-block;width:6px;height:6px;border-radius:50%;background:var(--cream);margin-right:10px;vertical-align:2px}.hero h1{font-size:clamp(76px,7.6vw,116px);line-height:1.14;letter-spacing:-.06em;margin-left:-5px}.hero h1 .title-dot{display:inline-block;margin-left:-.09em}.hero-subtitle{font-size:28px;margin-top:27px;font-weight:700;letter-spacing:-.02em}.hero-description{font-size:17px;margin-top:14px;line-height:1.8}.hero-actions{display:flex;align-items:center;gap:27px;margin-top:35px}.hero-art{position:relative;display:flex;align-items:center;justify-content:center;min-width:0}.hero-art img{position:relative;z-index:2;width:calc(100% + 80px);max-width:none;transform:rotate(8deg) translate(6px,-3px);filter:drop-shadow(10px 30px 20px rgba(83,0,47,.19))}.hero-orbit{position:absolute;width:107%;aspect-ratio:1;border:1px solid rgba(255,255,255,.35);border-radius:50%;transform:rotate(-15deg)}.hero-orbit:after{content:'';position:absolute;inset:8%;border:1px dashed rgba(255,255,255,.4);border-radius:50%}.art-note{position:absolute;top:-12px;right:2px;font-size:13px;letter-spacing:.12em;writing-mode:vertical-rl;z-index:3}.product-caption{position:absolute;bottom:2px;right:0;font-size:11px;z-index:3;letter-spacing:.1em;padding:3px 9px;border:1px solid rgba(255,255,255,.6);border-radius:100px}.hero-bottom{position:absolute;bottom:25px;left:6vw;right:6vw;display:flex;align-items:center;justify-content:space-between;font-size:11px;letter-spacing:.09em;border-top:1px solid rgba(255,255,255,.3);padding-top:15px}.hero-bottom a{font-size:12px}.hero-en{font-size:10px;letter-spacing:.13em}
.moments{padding-top:105px;padding-bottom:0}.section-heading{display:flex;align-items:end;justify-content:space-between;gap:32px;margin-bottom:38px}.section-heading h2{font-size:clamp(32px,3.6vw,54px);line-height:1.38}.heading-note{font-size:16px;line-height:1.9;padding-bottom:6px}.scene-tabs{display:grid;grid-template-columns:repeat(4,1fr);border-bottom:1px solid var(--line);margin-bottom:34px}.scene-tabs button{font-size:18px;font-weight:700;background:transparent;border-bottom:3px solid transparent;text-align:left;padding:19px 0;display:flex;align-items:center;gap:18px}.scene-tabs button span{font-size:11px;letter-spacing:.1em;font-weight:400}.scene-tabs button[aria-selected=true]{border-color:var(--pink);color:var(--pink)}.scene-tabs button:hover{color:var(--pink)}.scene-layout{display:grid;grid-template-columns:1.13fr 1fr;gap:7vw;align-items:center}.scene-frame{position:relative;min-width:0;overflow:hidden;background:#FFE5F3;aspect-ratio:1.05}.scene-photo{width:100%;height:100%;background-image:url('/v-cut/assets/vcut-user-life-posters.webp');background-size:200% 200%;background-repeat:no-repeat}.scene-0{background-position:left top}.scene-1{background-position:right top}.scene-2{background-position:left bottom}.scene-3{background-position:right bottom}.image-label{position:absolute;bottom:15px;left:18px;font-size:11px;color:var(--purple);background:rgba(255,255,255,.91);border-radius:100px;padding:3px 11px;letter-spacing:.1em}.scene-copy{position:relative;padding:24px 0}.scene-number{font-family:Georgia,serif;font-size:72px;line-height:1;letter-spacing:-.06em;color:var(--pink);display:block;margin-bottom:29px;font-style:italic}.scene-copy h3{font-size:37px;line-height:1.45;margin-bottom:22px}.scene-copy p{font-size:16px;line-height:1.95}.scene-copy .scene-note{font-size:13px;border-top:1px solid var(--line);padding-top:20px;margin-top:28px;opacity:.75}.scene-copy .underlined{margin-top:22px}.scene-disclaimer{font-size:11px;opacity:.65;margin-top:12px}.fresh-ribbon{border-top:1px solid var(--line);border-bottom:1px solid var(--line);display:flex;align-items:center;gap:30px;padding:45px 0;margin-top:66px}.fresh-mark{font-family:Georgia,serif;font-size:85px;line-height:1;color:var(--pink);width:100px;text-align:center;transform:rotate(-20deg)}.fresh-ribbon .eyebrow{font-size:11px;margin-bottom:10px}.fresh-ribbon h3{font-size:27px;margin-bottom:10px}.fresh-ribbon p:not(.eyebrow){font-size:15px}.circle-link{margin-left:auto;width:114px;height:114px;border:1px solid var(--purple);border-radius:50%;display:flex;flex-direction:column;align-items:center;justify-content:center;font-size:12px;line-height:2;flex-shrink:0;transition:background .2s,color .2s}.circle-link span{font-size:28px}.circle-link:hover{background:var(--purple);color:var(--cream)}
.story-teaser{padding-top:98px;padding-bottom:95px}.story-grid{display:grid;grid-template-columns:1.2fr 1fr;gap:8vw}.story-grid h2{font-size:clamp(33px,3.8vw,58px);line-height:1.5}.story-grid h2 span{color:var(--pink)}.story-grid p{font-size:17px;margin-bottom:22px;line-height:1.9}.story-grid .underlined{margin-top:10px}.retail-teaser{background:var(--purple);color:var(--cream);padding-top:68px;padding-bottom:70px;display:grid;grid-template-columns:1.2fr 1fr;gap:8vw;align-items:center}.retail-teaser h2{font-size:clamp(31px,3.3vw,50px);line-height:1.4}.retail-teaser p:not(.eyebrow){font-size:18px;line-height:1.9;margin-bottom:28px}.journal-teaser{padding-top:66px;padding-bottom:75px}.journal-links{display:grid;grid-template-columns:repeat(3,1fr);gap:40px}.journal-links a{position:relative;border-top:1px solid var(--line);padding:22px 32px 20px 0}.journal-links a>span:first-child{font-size:11px;letter-spacing:.06em}.journal-links a>span:last-child{position:absolute;right:0;bottom:22px;font-size:26px}.journal-links h3{font-size:22px;margin-top:17px}.journal-links a:hover h3{color:var(--pink)}
.site-footer{background:var(--cream);border-top:1px solid var(--line)}.footer-top{padding:35px 6vw;display:flex;align-items:center;gap:35px}.footer-logo{font-size:40px;font-weight:900;letter-spacing:-3px;line-height:1}.footer-top p{font-size:15px}.footer-top>a:last-child{margin-left:auto;font-size:12px}.footer-bottom{padding:0 6vw 30px;display:flex;align-items:center;justify-content:space-between;font-size:11px;opacity:.8;gap:20px}.text-button{background:transparent;padding:5px 0;font-size:12px;text-decoration:underline;text-underline-offset:4px}.color-bar{height:8px;background:repeating-linear-gradient(90deg,#e8008d 0 4%,#3d1249 4% 7%,#FF8BD0 7% 11%,#ffcc59 11% 14%,#ff6516 14% 18%,#ffb135 18% 21%,#FF8BD0 21% 24%,#6314a2 24% 28%,#14bcef 28% 32%,#33cbba 32% 35%)}
.page-hero{padding-top:80px;padding-bottom:64px}.page-hero h1{font-size:clamp(42px,5.4vw,78px);line-height:1.35}.page-hero .lead{margin-top:30px}.product-detail{display:grid;grid-template-columns:1fr 1fr;gap:8vw;align-items:center;padding-bottom:90px}.product-stage{position:relative;background:#FFE5F3;min-width:0;overflow:hidden}.product-stage img{width:100%;padding:15px 30px 30px;transform:rotate(-6deg)}.product-description h2{font-size:48px;line-height:1.4;margin-bottom:25px}.product-description>p:not(.eyebrow){font-size:17px;margin-bottom:25px}.detail-line{border-top:1px solid var(--line);padding:16px 0}.detail-line span{font-size:16px;font-weight:700}.detail-line p{font-size:14px;margin-top:5px}.cut-section{background:var(--purple);color:var(--cream);padding-top:80px;padding-bottom:50px}.cut-steps{display:grid;grid-template-columns:repeat(4,1fr);border-top:1px solid rgba(255,255,255,.25);margin-top:50px}.cut-steps>div{padding:30px 25px 20px 0}.cut-steps>div>span{font-size:14px;color:#FF8BD0}.cut-steps h3{font-size:24px;margin:30px 0 16px}.cut-steps p{font-size:14px;max-width:220px;opacity:.8}.cut-note{border-top:1px solid rgba(255,255,255,.25);padding-top:25px;margin-top:25px;font-size:12px;opacity:.75}.faq{display:grid;grid-template-columns:.7fr 1fr;gap:8vw;padding-top:90px;padding-bottom:95px}.faq h2{font-size:48px;line-height:1.4}details{border-bottom:1px solid var(--line)}details:first-child{border-top:1px solid var(--line)}summary{cursor:pointer;list-style:none;font-weight:700;padding:25px 40px 25px 0;position:relative;font-size:17px}summary::-webkit-details-marker{display:none}summary span{position:absolute;right:5px;top:19px;font-size:26px;font-weight:400;transition:transform .2s}details[open] summary span{transform:rotate(45deg)}details>p{font-size:15px;line-height:1.9;padding-bottom:26px;max-width:95%}
.story-hero{background:var(--pink);color:var(--cream);padding-top:88px;padding-bottom:95px}.story-hero h1{font-size:clamp(44px,6vw,86px);line-height:1.4}.story-hero>p:last-child{margin-top:30px;font-size:19px}.story-body{display:grid;grid-template-columns:.55fr 1fr;gap:8vw;padding-top:90px;padding-bottom:60px}.story-body aside{align-self:start;position:sticky;top:145px}.story-body aside>span{font-size:34px;font-weight:900;letter-spacing:-2px}.story-body aside>p{margin-top:12px;font-size:14px}.story-line{width:90px;height:2px;background:var(--pink);margin:30px 0}.chapters{max-width:670px}.chapters article{margin-bottom:65px;padding-bottom:55px;border-bottom:1px solid var(--line)}.chapters article:last-child{border:0;padding-bottom:0}.chapters h2{font-size:40px;line-height:1.45;margin-bottom:30px}.chapters p:not(.eyebrow){font-size:18px;line-height:2;margin-bottom:23px}blockquote{margin:36px 0;font-size:28px;line-height:1.7;font-weight:700;color:var(--pink);border-left:3px solid;padding-left:26px}
.retail-hero{background:var(--purple);color:var(--cream);padding-top:78px;padding-bottom:82px}.retail-hero h1{font-size:clamp(42px,5.5vw,78px);line-height:1.35}.retail-hero .lead{font-size:19px;margin-top:28px;margin-bottom:32px}.retail-services{padding-top:80px;padding-bottom:75px}.services-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:45px}.services-grid article{border-top:1px solid var(--line);padding-top:23px}.services-grid article>span{font-size:12px;color:var(--pink)}.services-grid h2{font-size:31px;margin-top:24px;margin-bottom:25px}.services-grid h3{font-size:18px;line-height:1.5;margin-bottom:14px;letter-spacing:-.02em}.services-grid p{font-size:15px;line-height:1.9}.pilot-section{background:#FFF1F9;padding-top:80px;padding-bottom:75px}.pilot-layout{display:grid;grid-template-columns:290px 1fr;gap:65px;margin-top:50px}.pilot-nav [role=tab]{width:100%;display:flex;align-items:center;gap:17px;text-align:left;padding:19px 20px;background:transparent;border-bottom:1px solid var(--line);font-weight:700;font-size:16px}.pilot-nav [role=tab]>span:first-child{font-size:11px;font-weight:400}.pilot-nav [role=tab]>span:last-child{margin-left:auto;font-size:22px}.pilot-nav [role=tab][aria-selected=true]{background:var(--purple);color:var(--cream);border-radius:4px}.pilot-progress{margin-top:40px;font-size:13px}.progress-track{height:4px;background:#d9c7d4;margin:15px 0}.progress-track span{display:block;height:100%;background:var(--pink);width:0;transition:width .3s}.pilot-progress p{font-size:11px;opacity:.7}.pilot-layout [role=tabpanel]{min-height:466px;max-width:740px}.pilot-layout h3{font-size:30px;line-height:1.4;margin-bottom:16px}.pilot-layout [role=tabpanel]>p:not(.eyebrow){font-size:16px}.check-list{margin-top:25px;margin-bottom:26px;display:flex;flex-direction:column;gap:10px}.check-list label{display:flex;align-items:center;gap:14px;padding:14px 16px;background:var(--cream);border:1px solid transparent;cursor:pointer;font-size:16px;min-height:58px}.check-list label:hover{border-color:#c9a9c1}.check-list label:has(input:checked){border-color:var(--pink)}.check-list input{width:20px;height:20px;accent-color:var(--pink);flex-shrink:0;cursor:pointer;margin:0}.pilot-question{font-size:14px;border-left:2px solid var(--pink);padding-left:18px;margin-top:24px}.pilot-question strong{font-size:14px}.pilot-question p{margin-top:9px;opacity:.8}.pilot-summary{margin-top:42px;padding-top:30px;border-top:1px solid var(--line);display:flex;justify-content:space-between;gap:40px;align-items:center}.pilot-summary h3{font-size:22px;margin-bottom:10px}.pilot-summary p{font-size:14px;max-width:700px}.pilot-summary .button{white-space:nowrap;flex-shrink:0}.pilot-section>.small{margin-top:22px;font-size:11px;opacity:.75}.retail-reading{padding-top:80px;padding-bottom:90px;display:grid;grid-template-columns:1fr 1fr;gap:8vw;align-items:center}.retail-reading h2{font-size:46px;line-height:1.4}.retail-reading p:not(.eyebrow){font-size:17px;margin:25px 0}.retail-principles p{border-top:1px solid var(--line);padding:25px 0;margin:0!important}.retail-principles span{font-size:12px;margin-right:20px;color:var(--pink)}
.journal-page{display:grid;grid-template-columns:290px 1fr;gap:8vw;padding-top:25px;padding-bottom:60px}.article-index{position:sticky;top:140px;align-self:start}.article-index a{display:flex;flex-direction:column;gap:8px;border-top:1px solid var(--line);padding:20px 0;font-size:16px;font-weight:700}.article-index span{font-size:11px;font-weight:400;color:var(--pink)}.article-index a:hover{color:var(--pink)}.journal-article{max-width:700px;padding:0 0 65px;margin-bottom:65px;border-bottom:1px solid var(--line);scroll-margin-top:140px}.journal-article:last-child{border-bottom:0}.journal-article h2{font-size:44px;margin-bottom:22px}.article-intro{font-size:21px!important;color:var(--pink);margin-bottom:42px!important}.journal-article h3{font-size:23px;margin:35px 0 15px}.journal-article p{font-size:17px;line-height:2}.journal-article .eyebrow{font-size:12px;line-height:1.5}.journal-article .article-source{font-size:12px;line-height:1.9;border-left:2px solid var(--pink);padding-left:18px;margin-top:35px;opacity:.7}
dialog{max-width:650px;width:calc(100% - 36px);max-height:85vh;overflow:auto;background:var(--cream);color:var(--purple);border:0;padding:48px;border-radius:8px;box-shadow:0 20px 100px #24072244}dialog::backdrop{background:rgba(43,8,40,.65);backdrop-filter:blur(4px)}dialog h2{font-size:30px;margin-bottom:25px}dialog p:not(.eyebrow){font-size:15px;margin:18px 0;line-height:1.9}.dialog-close{position:absolute;right:16px;top:10px;width:40px;height:40px;font-size:30px;line-height:1;background:transparent}dialog .eyebrow{font-size:11px}
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span{margin-left:14px}.footer-content-nav{display:flex;gap:30px;padding:0 6vw 28px;flex-wrap:wrap;font-size:15px}.footer-content-nav a:hover{text-decoration:underline}.footer-bottom{font-size:13px;opacity:1;color:#674766}.footer-bottom button{font-size:13px}.story-toc{display:flex;flex-direction:column;gap:12px;margin-top:25px;font-size:14px}.story-toc a:hover{color:var(--pink-ink)}.story-source{font-size:13px!important;line-height:1.9}.chapters article,.industry-idea{scroll-margin-top:130px}.chapters .editor-note{font-size:14px!important;background:#FFF1F9;padding:20px;border-left:2px solid var(--pink);line-height:1.9!important}.industry-idea h2{margin-bottom:25px}.industry-idea .eyebrow{color:var(--pink-ink)}.industry-idea p:not(.eyebrow){font-size:18px;line-height:2;margin-bottom:20px}.retail-hero h1{font-size:clamp(40px,4.6vw,67px)}.retail-actions{display:flex;align-items:center;gap:30px;flex-wrap:wrap}.retail-status{font-size:14px;margin-top:25px;max-width:650px;color:#ebd7e7}.retail-scenario{display:grid;grid-template-columns:1fr 1fr;gap:8vw;align-items:center;padding-top:80px;padding-bottom:65px}.retail-scenario h2,.retail-flow>h2{font-size:clamp(36px,4vw,58px);line-height:1.4;margin-bottom:25px}.retail-scenario p:not(.eyebrow){font-size:17px;line-height:1.9}.retail-scenario blockquote{font-size:25px;color:var(--pink-ink)}.retail-services{border-top:1px solid var(--line)}.services-grid p{font-size:17px}.service-note{font-size:14px!important;margin-top:30px;line-height:1.9!important;color:#674766}.pilot-layout [role=tabpanel]{min-height:340px}.pilot-layout [role=tabpanel]>p:not(.eyebrow){font-size:17px}.evidence-framework{margin:24px 0 28px}.evidence-framework dt{font-size:13px;color:#674766;margin-bottom:9px}.evidence-framework dd{margin:0 0 22px;padding-bottom:20px;border-bottom:1px solid var(--line);font-size:18px;line-height:1.9}.retail-flow{padding-top:85px;padding-bottom:75px}.service-flow{display:grid;grid-template-columns:repeat(5,1fr);gap:27px;padding:0;margin:45px 0 16px;list-style:none}.service-flow li{background:#FFE5F3;padding:25px 18px;position:relative;min-width:0;border-radius:4px}.service-flow span{display:block;font-size:12px;color:var(--pink-ink);margin-bottom:18px}.service-flow strong{font-size:18px;line-height:1.6;display:block}.service-flow b{position:absolute;right:-22px;top:50%;transform:translateY(-50%);font-size:19px;font-weight:400}.flow-caption{font-size:13px;color:#674766}.pending-fields{display:grid;grid-template-columns:repeat(4,1fr);gap:30px;margin-top:50px}.pending-fields article{border-top:1px solid var(--line);padding-top:23px}.pending-fields span{font-size:12px;color:var(--pink-ink)}.pending-fields h3{font-size:22px;margin:12px 0 16px}.pending-fields p{font-size:16px;line-height:1.9}.retail-reading{background:#FFF1F9}.retail-principles span{font-size:14px;color:var(--pink-ink)}.journal-library{padding-top:0;padding-bottom:90px}.journal-notice{max-width:880px;border-left:3px solid var(--pink);padding:18px 24px;background:#FFF1F9;font-size:15px;margin-bottom:50px}.journal-notice p{margin-top:10px;line-height:1.9}.article-cards{display:grid;grid-template-columns:repeat(3,1fr);gap:40px}.article-cards article{border-top:1px solid var(--line);padding:28px 0;display:flex;flex-direction:column;align-items:start}.article-cards h2{font-size:28px;line-height:1.6;margin-bottom:25px}.article-cards h2 a:hover{color:var(--pink-ink)}.article-cards p:not(.eyebrow){font-size:17px;line-height:1.9;margin-bottom:24px}.article-cards .article-card-meta{font-size:13px!important;margin-top:auto}.article-cards .underlined{font-size:16px}.article-hero{padding-top:55px;padding-bottom:40px;max-width:1600px;margin:auto}.back-link{display:inline-block;font-size:14px;margin-bottom:45px}.back-link:hover{text-decoration:underline}.article-hero h1{max-width:1050px;font-size:clamp(36px,4.5vw,66px);line-height:1.5}.article-meta{font-size:14px;margin-top:25px;color:#674766}.article-status{max-width:930px;border-left:3px solid var(--pink);padding:16px 22px;background:#FFF1F9;font-size:15px;margin-top:28px}.article-status p{line-height:1.9;margin-top:8px}.article-detail{grid-template-columns:260px minmax(0,800px);gap:6vw;padding-top:35px}.article-toc{max-height:calc(100vh - 170px);overflow:auto;overscroll-behavior:contain;padding-right:16px}.article-toc .eyebrow{margin-bottom:12px}.article-toc a{font-size:14px;line-height:1.7;font-weight:400;padding:10px 0;overflow-wrap:anywhere}.article-toc .toc-level-3{padding-left:14px;font-size:13px}.article-toc .toc-level-4{padding-left:20px;font-size:13px}.article-prose{max-width:800px;min-width:0;margin-bottom:0;padding-bottom:25px;overflow-wrap:anywhere}.article-prose h2,.article-prose h3,.article-prose h4{scroll-margin-top:130px;line-height:1.6;letter-spacing:-.01em}.article-prose h2{font-size:30px;margin:50px 0 25px}.article-prose h3{font-size:24px;margin:35px 0 18px}.article-prose h4{font-size:20px;margin:30px 0 15px}.article-prose p{margin:0 0 20px;font-size:18px;line-height:2}.article-prose strong{font-weight:700}.article-prose ul,.article-prose ol{padding-left:1.5em;margin:15px 0 25px;font-size:18px;line-height:2}.article-prose li{padding-left:3px;margin:6px 0}.article-prose blockquote{font-size:20px;margin:28px 0;padding-left:22px;color:var(--pink-ink)}.article-prose hr{border:0;border-top:1px solid var(--line);margin:38px 0}.article-prose .original-article-title{font-size:25px;margin-top:0;color:#674766}.article-prose table{border-collapse:collapse;width:100%;font-size:15px;line-height:1.8;display:block;overflow-x:auto;margin:26px 0}.article-prose th,.article-prose td{border:1px solid var(--line);padding:12px 14px;vertical-align:top;min-width:140px}.article-prose th{background:#FFE5F3}.article-prose .article-source{font-size:14px;line-height:1.9;opacity:1;color:#674766;padding:20px 24px;background:#FFF1F9;margin-top:50px}.article-prose .article-source p{font-size:14px;line-height:1.9;margin:12px 0 0}.article-pagination{display:grid;grid-template-columns:repeat(2,1fr);gap:45px;padding-top:35px;padding-bottom:75px;border-top:1px solid var(--line)}.article-pagination a{display:flex;flex-direction:column;gap:13px;align-items:start;font-size:20px;line-height:1.6}.article-pagination a>span:first-child{font-size:13px;color:#674766}.article-pagination a>span:last-child{font-size:26px;color:var(--pink-ink)}.article-pagination strong{font-size:20px;line-height:1.6}
@media(min-width:1600px){.article-detail{grid-template-columns:280px minmax(0,850px);justify-content:center}}
@media(max-width:1100px){.scene-layout{grid-template-columns:1.4fr 1fr;gap:30px}.scene-editorial{grid-template-columns:1.4fr .65fr;gap:10px}.scene-stack{gap:10px}.scene-copy h3{font-size:28px}.scene-copy p{font-size:16px}.scene-copy .scene-note{font-size:13px}.scene-preview>span{font-size:11px;padding:6px}.process-diagram{gap:22px}.process-diagram h3{font-size:18px}.process-diagram li:not(:last-child):after{right:-19px}.article-detail{grid-template-columns:220px minmax(0,1fr);gap:40px}.article-cards{gap:25px}.article-cards h2{font-size:25px}.service-flow{gap:20px}.service-flow li{padding:20px 12px}.service-flow b{right:-17px}.service-flow strong{font-size:16px}.pending-fields{gap:23px}.retail-teaser p:not(.eyebrow){font-size:16px}}
@media(max-width:800px){.scene-layout{grid-template-columns:1fr}.scene-editorial{grid-template-columns:1.7fr 1fr}.scene-editorial .scene-frame{aspect-ratio:1.1}.scene-copy{padding-top:0}.scene-preview>span{font-size:13px}.scene-copy h3{font-size:31px}.scene-copy p{font-size:17px}.scene-copy .scene-note{font-size:14px}.scene-copy .underlined{font-size:16px}.product-detail{gap:32px}.product-visual{padding-right:22px;padding-bottom:75px}.bunch-detail{width:50%}.bunch-detail figcaption{font-size:12px}.bunch-detail figcaption span{font-size:11px}.process-diagram{grid-template-columns:repeat(2,1fr);gap:30px}.process-diagram li:nth-child(2):after{display:none}.process-art svg{max-height:190px}.process-diagram h3{font-size:22px}.retail-teaser{grid-template-columns:1fr}.retail-teaser .store-concept{max-width:600px}.retail-scenario{gap:40px}.retail-scenario h2{font-size:37px}.retail-scenario p:not(.eyebrow){font-size:16px}.services-grid p{font-size:16px}.services-grid h3{font-size:17px}.service-flow{grid-template-columns:1fr;gap:28px;margin-top:30px}.service-flow li{display:flex;gap:20px;align-items:center;padding:17px 22px}.service-flow span{margin:0;font-size:13px}.service-flow strong{font-size:18px}.service-flow b{right:auto;left:50%;top:auto;bottom:-25px;transform:rotate(90deg);font-size:20px}.pending-fields{grid-template-columns:repeat(2,1fr);gap:30px}.article-cards{grid-template-columns:1fr}.article-cards h2{font-size:30px;max-width:700px}.article-cards article{padding:30px 0}.article-detail{grid-template-columns:1fr;gap:25px}.article-toc{position:static;max-height:none;display:block;border-bottom:1px solid var(--line);padding-bottom:20px}.article-toc a{font-size:15px;padding:9px 0}.article-toc .toc-level-3,.article-toc .toc-level-4{font-size:14px}.article-prose{max-width:none}.article-hero h1{font-size:43px}.article-pagination{gap:30px}.article-pagination strong{font-size:18px}.footer-bottom{font-size:12px}.footer-content-nav{font-size:15px}}
@media(max-width:600px){.hero h1{font-size:52px;line-height:1.18;letter-spacing:-.035em}.hero .eyebrow{font-size:12px;line-height:1.7}.hero-subtitle{font-size:23px}.hero-description{font-size:16px;line-height:1.9}.hero-description br{display:initial}.hero-actions .plain-link{font-size:14px}.hero-bottom,.hero-bottom a,.art-note,.product-caption{font-size:12px}.hero-art{height:320px;margin-top:28px}.hero-art img{width:370px;height:370px}.hero-orbit{width:92%}.hero-bottom{gap:15px;letter-spacing:0}.hero-bottom span{display:none}.eyebrow{font-size:12px;letter-spacing:.08em}.section-heading h2{font-size:32px}.moments{padding-top:52px;padding-bottom:50px}.scene-editorial{display:block}.scene-editorial .scene-frame{aspect-ratio:1.05}.scene-stack{display:none}.scene-copy{padding-top:10px}.scene-copy h3{font-size:30px}.scene-copy p{font-size:17px}.scene-copy .scene-note{font-size:14px}.scene-disclaimer{font-size:13px;line-height:1.8}.image-label{font-size:12px;left:12px;bottom:12px;padding:3px 9px}.scene-tabs button{font-size:15px}.scene-tabs button span{font-size:11px}.moments-page .section-heading h1{font-size:37px}.moments-reading{grid-template-columns:1fr;gap:25px;margin-top:45px}.moments-reading h2{font-size:28px}.moments-reading p:not(.eyebrow){font-size:17px}.home-product{padding-top:45px}.product-detail{gap:35px}.product-visual{width:100%;padding-right:27px;padding-bottom:82px}.bunch-detail{width:45%}.bunch-detail figcaption{font-size:13px}.bunch-detail figcaption span{font-size:12px}.home-product .product-description h2{font-size:32px}.product-description>p:not(.eyebrow){font-size:17px}.detail-line p{font-size:16px}.product-description .underlined{font-size:16px}.cut-section .heading-note{font-size:17px;line-height:1.9}.cut-secondary{font-size:16px}.process-diagram{gap:32px 20px;margin-top:30px}.process-art{padding:6px}.process-diagram h3{font-size:18px;line-height:1.6}.process-diagram p{font-size:16px;line-height:1.8}.process-number{font-size:12px;margin-top:15px}.process-diagram li:not(:last-child):after{right:-17px;top:51px;font-size:18px}.cut-note{font-size:13px;line-height:1.9}.operation-boundaries{grid-template-columns:1fr;gap:28px}.operation-boundaries h3{font-size:22px}.operation-boundaries p{font-size:16px}.retail-teaser h2{font-size:32px}.retail-teaser p:not(.eyebrow){font-size:17px}.store-concept{margin-top:30px}.store-concept figcaption{font-size:14px}.store-concept figcaption span{font-size:13px}.brand-closing{padding-top:58px;padding-bottom:55px}.brand-closing h2{font-size:43px}.brand-closing>p:not(.eyebrow){font-size:17px}.brand-closing nav{gap:22px;margin-top:30px}.brand-closing nav a{font-size:15px}.brand-closing nav span{margin-left:8px}.footer-content-nav{padding:0 24px 25px;gap:15px 23px;font-size:15px}.footer-bottom{font-size:12px;gap:14px}.footer-bottom button{font-size:13px}.footer-top p{font-size:14px}.footer-top>a:last-child{font-size:13px}.story-body aside{display:block}.story-body aside>p{font-size:15px;margin-top:12px}.story-body aside .story-source{display:block;font-size:13px!important;line-height:1.9}.story-toc{font-size:14px;margin-top:20px}.chapters h2{font-size:30px}.chapters .eyebrow{font-size:12px}.chapters p:not(.eyebrow){font-size:17px}.industry-idea h2{font-size:31px}.industry-idea p:not(.eyebrow){font-size:17px}.retail-hero h1{font-size:35px;line-height:1.5}.retail-hero .lead{font-size:17px}.retail-actions{gap:20px}.retail-status{font-size:14px;line-height:1.9}.retail-scenario{display:block;padding-top:48px;padding-bottom:45px}.retail-scenario h2{font-size:34px}.retail-scenario p:not(.eyebrow){font-size:17px}.retail-scenario blockquote{font-size:24px}.services-grid h2{font-size:29px}.services-grid h3{font-size:18px}.services-grid p{font-size:17px}.service-note{font-size:14px!important}.pilot-nav{margin-bottom:30px}.pilot-nav [role=tab]{font-size:14px}.pilot-nav [role=tab]>span:first-child{font-size:11px}.pilot-layout [role=tabpanel]{min-height:410px}.pilot-layout h3{font-size:27px;line-height:1.5}.pilot-layout [role=tabpanel]>p:not(.eyebrow){font-size:17px}.evidence-framework dd{font-size:17px}.evidence-framework dt{font-size:14px}.retail-flow{padding-top:48px;padding-bottom:48px}.retail-flow>h2{font-size:33px}.pending-fields{grid-template-columns:1fr;gap:26px;margin-top:38px}.pending-fields h3{font-size:23px}.pending-fields p{font-size:17px}.flow-caption{font-size:13px}.retail-reading h2{font-size:32px}.retail-reading p:not(.eyebrow){font-size:17px}.retail-principles p{font-size:17px!important;line-height:1.9}.journal-library{padding-bottom:50px}.journal-notice{font-size:15px;padding:16px 18px;margin-bottom:30px}.article-cards h2{font-size:27px}.article-cards p:not(.eyebrow){font-size:17px}.article-cards .article-card-meta{font-size:14px!important}.article-hero{padding-top:35px;padding-bottom:25px}.back-link{font-size:14px;margin-bottom:30px}.article-hero h1{font-size:32px;line-height:1.6;letter-spacing:-.02em}.article-meta{font-size:14px;line-height:1.9}.article-status{padding:16px 18px;font-size:15px;margin-top:23px}.article-detail{padding-top:20px;padding-bottom:35px}.article-toc{margin-bottom:20px}.article-toc a{font-size:15px;line-height:1.8}.article-toc .toc-level-3,.article-toc .toc-level-4{font-size:14px}.article-prose h2{font-size:27px;margin:38px 0 22px;line-height:1.6}.article-prose h3{font-size:22px;line-height:1.7}.article-prose h4{font-size:20px;line-height:1.7}.article-prose p,.article-prose ul,.article-prose ol{font-size:17px;line-height:2}.article-prose .original-article-title{font-size:21px}.article-prose table{font-size:15px}.article-prose th,.article-prose td{padding:10px;min-width:125px}.article-prose .article-source{font-size:14px;padding:18px;line-height:1.9}.article-prose .article-source p{font-size:14px}.article-pagination{grid-template-columns:1fr;padding-top:30px;padding-bottom:50px;gap:25px}.article-pagination a{border-bottom:1px solid var(--line);padding-bottom:22px}.article-pagination strong{font-size:19px}.article-pagination a>span:first-child{font-size:14px}dialog p:not(.eyebrow){font-size:16px}dialog .eyebrow{font-size:12px}details>p{font-size:16px}summary{font-size:17px}.page-hero h1{font-size:37px}.page-hero .lead{font-size:17px}}
@media(max-width:359px){.hero h1{font-size:48px}.hero-description{font-size:16px}.hero-art{height:295px}.hero-art img{width:335px;height:335px}.scene-tabs button{font-size:14px}.scene-copy p{font-size:16px}.retail-hero h1{font-size:31px}.article-hero h1{font-size:29px}.brand-closing h2{font-size:37px}.process-diagram{grid-template-columns:1fr}.process-art{max-width:220px}.process-diagram li:after{display:none}.process-diagram h3{font-size:21px}.pilot-nav [role=tab]{font-size:13px}.pilot-layout h3{font-size:24px}}
@media(prefers-reduced-motion:reduce){html{scroll-behavior:auto}*,*:before,*:after{transition:none!important;animation:none!important}}
/* Small copy on the brand magenta meets normal-text contrast. */
.story-hero .eyebrow.light{color:var(--on-pink)}
.story-still{width:75%;max-width:365px;margin-top:32px}.story-still .scene-photo{height:auto;aspect-ratio:1.25}.story-still figcaption{font-size:13px;line-height:1.8;margin-top:10px;color:#674766}.closing-pack{width:180px;margin:25px auto 0}.closing-pack img{width:100%;filter:drop-shadow(0 12px 12px #3d12491a)}.closing-pack figcaption{font-size:12px;color:#674766;margin-top:8px}.brand-closing>p:not(.eyebrow){margin-top:22px}.article-skip{font-size:15px;margin-top:24px}.article-prose{scroll-margin-top:125px}
@media(max-width:600px){.story-still{width:100%;max-width:none;margin:26px 0 30px}.story-still .scene-photo{aspect-ratio:1.5}.closing-pack{width:145px;margin-top:22px}.story-still figcaption,.closing-pack figcaption{font-size:13px}.article-prose{scroll-margin-top:96px}}

/* 2026-10-12: user-supplied posters and palette only.
   The original PNG bytes are preserved. Four lifestyle panels are displayed by CSS,
   not regenerated or destructively cropped. Content, routes and behavior are frozen. */
:root{--pink:#E8008D;--purple:#3D1249;--cream:#FFFFFF;--yellow:#FFEA00;--pink-ink:#A80064;--on-pink:#17011B;--line:rgba(61,18,73,.18)}
::selection{background:var(--yellow);color:var(--purple)}
.site-header .brand,.footer-logo{color:var(--pink-ink)}
.hero{column-gap:3vw;align-items:center}
.hero-art{display:grid;grid-template-columns:minmax(0,1fr);gap:13px;align-content:center;align-items:center;justify-items:stretch;margin:0;height:auto;min-width:0}
.hero-art img{width:100%;height:auto;max-width:100%;aspect-ratio:1;object-fit:contain;transform:none;filter:none;border-radius:4px;left:0}
.hero-orbit{display:none}
.hero .art-note{position:static;writing-mode:horizontal-tb;font-size:12px;letter-spacing:.12em;line-height:1.7}
.hero .product-caption{position:static;justify-self:end;max-width:100%;color:var(--purple);background:var(--yellow);border:0;font-size:12px;line-height:1.8;padding:4px 12px}
.hero-actions .button.cream{background:var(--yellow);color:var(--purple)}
.hero-actions .button.cream:hover{background:#FFF478}
.hero-bottom{border-color:rgba(23,1,27,.35)}
/* Each source panel is 384 x 1024, so 3:8 preserves its whole poster. */
.scene-photo{background-image:url('/v-cut/assets/vcut-user-life-posters.webp');background-size:400% 100%;background-repeat:no-repeat;background-color:var(--pink)}
.scene-0{background-position:0% 50%}.scene-1{background-position:33.333333% 50%}.scene-2{background-position:66.666667% 50%}.scene-3{background-position:100% 50%}
.scene-editorial{grid-template-columns:minmax(0,1fr) minmax(0,.47fr);width:100%;max-width:380px;margin-inline:auto;gap:16px;align-items:start}
.scene-editorial .scene-frame{aspect-ratio:3 / 8;min-width:0;overflow:visible;background:var(--pink);margin-bottom:38px}
.scene-frame .scene-photo{height:100%;border-radius:3px}
.scene-frame .image-label{top:calc(100% + 10px);bottom:auto;left:0;white-space:normal;font-size:12px;line-height:1.6;background:var(--yellow);color:var(--purple);border-radius:3px;padding:3px 8px}
.scene-stack{gap:16px;min-width:0}
.scene-preview{flex:none;overflow:visible;background:var(--cream);border:1px solid var(--line);border-radius:3px}
.scene-preview .scene-photo{height:auto;aspect-ratio:3 / 8;min-width:0}
.scene-preview>span{position:static;background:var(--cream);color:var(--purple);font-size:12px;line-height:1.5;padding:7px 6px;gap:3px}
.scene-preview>span>span{flex-shrink:0}
.scene-preview:hover{border-color:var(--pink-ink)}
.scene-tabs button[aria-selected=true]{border-color:var(--pink);background:linear-gradient(transparent 80%,#FFEA003D 80%)}
/* Full packaging poster stays square and upright; only the existing detail inset zooms. */
.product-stage,.product-visual .product-stage{background:var(--pink);padding-bottom:0;overflow:visible}
.product-stage img{width:100%;height:auto;aspect-ratio:1;object-fit:contain;padding:0;transform:none;border-radius:3px}
.product-stage>.image-label{position:static;display:table;margin-top:9px;font-size:12px;background:var(--yellow);color:var(--purple);border-radius:3px;padding:3px 8px}
.bunch-detail{background:var(--cream);border:1px solid var(--line);box-shadow:0 10px 30px #3D124917}
.bunch-detail>div{background:var(--pink)}
.bunch-detail img{width:330%;left:-182%;top:-78%;height:auto;max-width:none}
/* The store original is a complete 3:2 display scene, independent from the life strip. */
.store-photo.scene-photo{height:auto;aspect-ratio:3 / 2;background-image:url('/v-cut/assets/vcut-user-store-display.webp');background-size:contain;background-position:center;background-repeat:no-repeat;background-color:var(--pink);border-radius:3px}
.story-still{width:210px;max-width:100%;margin-top:30px}
.story-still .scene-photo{height:auto;aspect-ratio:3 / 8;border-radius:3px}
.closing-pack{width:min(100%,300px);margin:30px auto 0}
.closing-pack img{width:100%;height:auto;aspect-ratio:1;object-fit:contain;filter:none;border-radius:3px}
.brand-closing{background:var(--cream)}
.brand-closing .eyebrow{color:var(--pink-ink)}
.brand-closing h2{color:var(--pink-ink)}
.color-bar{height:8px;background:repeating-linear-gradient(90deg,#E8008D 0 4%,#3D1249 4% 7%,#FF8BD0 7% 11%,#FFEA00 11% 14%,#FF7900 14% 18%,#FFBE45 18% 21%,#FF8BD0 21% 24%,#6811A0 24% 28%,#08BBE9 28% 32%,#36D3BF 32% 35%)}
@media(min-width:1600px){.hero-art{max-width:650px;justify-self:center;width:100%}}
@media(max-width:1100px){.hero-art{margin:0}.hero-art img{width:100%;max-width:100%}.scene-editorial{max-width:340px;gap:12px}.scene-stack{gap:12px}.scene-preview>span{font-size:11px}}
@media(max-width:800px){.hero{column-gap:24px}.hero-art{margin:0;align-self:center}.hero-art img{width:100%;height:auto}.hero .art-note{font-size:11px;letter-spacing:.06em}.scene-editorial{max-width:380px;grid-template-columns:minmax(0,1fr) minmax(0,.47fr);gap:16px}.scene-editorial .scene-frame{aspect-ratio:3 / 8}.scene-preview>span{font-size:12px}.story-still{width:190px}.story-still .scene-photo{aspect-ratio:3 / 8}}
@media(max-width:600px){.hero-art{height:auto;width:100%;max-width:430px;margin:30px auto 0;gap:10px;transform:none}.hero-art img{width:100%;height:auto;max-width:100%}.hero .art-note{font-size:12px}.hero .product-caption{font-size:12px}.scene-editorial{display:block;max-width:240px}.scene-editorial .scene-frame{aspect-ratio:3 / 8;margin-bottom:42px}.scene-frame .image-label{left:0;bottom:auto;top:calc(100% + 10px);font-size:12px;padding:3px 8px}.scene-stack{display:none}.scene-copy{padding-top:8px}.story-still{width:220px;max-width:100%;margin:26px auto 30px}.story-still .scene-photo{aspect-ratio:3 / 8}.closing-pack{width:min(100%,280px);margin-top:24px}.store-photo.scene-photo{aspect-ratio:3 / 2}.product-visual{padding-right:20px;padding-bottom:90px}}
/* Keep the existing detail card below the full poster, with no image overlap. */
.product-visual{display:flex;flex-direction:column;align-items:stretch;gap:20px;padding:0}
.bunch-detail{position:static;align-self:flex-end;right:auto;bottom:auto}

/* Fit the complete life poster within the mobile viewport. */
@media(max-width:600px){.scene-editorial{max-width:min(180px,23.25vh);max-width:min(180px,23.25svh)}}

@media(max-width:800px){.scene-editorial{max-width:180px;max-width:min(180px,23.25svh);margin-inline:auto}.scene-editorial .scene-frame{width:100%;aspect-ratio:3/8}.scene-stack{display:none}}

/* Mobile article contents must hand vertical scrolling to the page. */
@media(max-width:800px){.article-index.article-toc{position:static;max-height:none;overflow:visible;overscroll-behavior:auto;touch-action:pan-y;padding-right:0}.article-index.article-toc a{touch-action:pan-y}}